Privacy Policy

1. Information We Collect

When you interact with us, we may collect the following types of personal information:

• Name — to personalise your order and communication
• Phone number — for order confirmation and delivery coordination
• Email address — for order confirmation and marketing (with your consent)
• Delivery address — to fulfil your delivery
• Payment information — processed securely through our payment providers (we do not store card details)
• Order details — flavour, design, size, and occasion
• Website usage data — via cookies (see Section 7)

2. How We Use Your Information

We use your personal information for the following purposes:

• Processing and fulfilling your cake orders
• Communicating with you about your order status
• Sending delivery confirmations and updates
• Responding to your queries and customer service requests
• Sending promotional offers and updates (only if you have consented)
• Improving our website and services
• Complying with legal obligations

3. How We Share Your Information

We do not sell, trade, or rent your personal information to third parties. We may share your data in the following limited circumstances:

• Delivery partners — to ensure your cake is delivered to the right address
• Payment processors — to securely process your transactions
• Legal requirements — if required by law or to protect our legal rights

4. Data Storage & Security

• Your personal data is stored securely and protected against unauthorised access, alteration, or disclosure. We use industry-standard security measures to safeguard your information. However, no internet transmission is completely secure, and we encourage you to take care when sharing personal information online.

5. How Long We Keep Your Data

• We retain your personal data for as long as necessary to fulfil the purposes described in this policy, or as required by law. Order records may be kept for up to 2 years for accounting and customer service purposes. You may request deletion of your data at any time (see Section 8).

6. Your Rights

You have the right to:

• Access the personal information we hold about you
• Request correction of any inaccurate information
• Request deletion of your personal data
• Opt out of marketing communications at any time
• Lodge a complaint with the relevant data protection authority

To exercise any of these rights, please contact us using the details in Section 9.

7. Cookies

• Our website uses cookies — small text files stored on your device — to improve your browsing experience, analyse website traffic, and personalise content. You can control or disable cookies through your browser settings. Note that disabling cookies may affect the functionality of our website.

8. Third-Party Links

• Our website may contain links to third-party websites (such as social media platforms). We are not responsible for the privacy practices of those websites and encourage you to review their privacy policies.

9. Updates to This Policy

• We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The latest version will always be available on our website with the updated date at the top.